Offering discounts can be a marketing strategy that you use to drive sales in your Shopify store. To offer discounts, you can create discount codes, set up automatic discounts, or set sale prices for individual products.

You can create codes for a dollar value discount, a percentage discount, a buy X get Y discount, or a free shipping discount. Customers can enter discount codes online at checkout, or in person if you're using Shopify POS.

When you offer a discount on an order, the discount is applied to the subtotal of the order before taxes. Discounts apply to the price of the product being sold in the order. Sales tax is always applied to the order subtotal after an order discount is applied.

You can update and manage existing discounts from the Discounts page in Shopify. Before you update a discount, check if another staff member might also be making changes to the same discount.

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