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Setting up Shopify Markets Pro

After you upgrade to Markets Pro, you need to prepare and set up your store for your international customers.

When you start to sell your products in international markets, you need to consider things, such as your store's localization, updating your shipping policies, adjusting your shipping rates and product prices, and compliance with consumer privacy rules.

On this page

Download your shipping rate table

You can download a CSV file with your personalized shipping rates. You can use these shipping rates as a reference to update the shipping rates that you display at your checkout.

Steps:

  1. From your Shopify admin, go to Settings > Markets.
  2. Click Preferences.
  3. In the Order fulfillment section, click Download shipping rate table.
  4. Select the file type that you want to export your shipping rate table to.
  5. Click Agree and download.

Get your unique merchant identifier (GUID)

If you want to fulfill your Markets Pro order using third-party fulfillment services, such as Flexport, then you need to copy the globally unique identifier (GUID) from your Shopify admin, and then complete the setup directly with your fulfillment service. Your merchant ID for Markets Pro is the same as your Markets Pro GUID.

Steps:

  1. From your Shopify admin, go to Settings > Markets.
  2. Click Preferences.
  3. In the Order fulfillment section, click the copy icon next to your GUID.

After you get your Markets Pro GUID/merchant ID, you need to complete the setup with one of the supported fulfillment services.

Configuring DHL shipping rates for your Markets Pro orders

You can add DHL Express and DHL eCommerce flat rates or carrier-calculated rates to your store. You need to add your rates to all markets that are managed by Markets Pro.

Set up DHL flat shipping rates

When you set up flat shipping rates, you can configure how much you want to charge your customers for the shipping rates. You need to set up flat rates with transit time.

DHL flat rates are displayed to your customers at checkout as the following:

  • DHL eCommerce flat rate is displayed as Standard International
  • DHL Express flat rate is displayed as Express International

Steps:

  1. From your Shopify admin, go to Settings > Shipping and delivery.

  2. Click the shipping profile that you want to add shipping rates to.

  3. In the Shipping zones section, click Add rate next to the shipping zone that you want shipping rates to.

  4. Select Set up your own rates, and then do one of the following:

    • To add DHL eCommerce flat shipping rate, in the Transit time section, select Standard International (2 to 3 business days).
    • To add DHL Express flat shipping rate, in the Transit time section, select Express International (1 to 2 business days).

  5. In the Price field, enter how much you want to charge your customers for the shipping rate.

  6. Click Done.

  7. Click Save.

Set up DHL carrier-calculated shipping rates

Carrier-calculated rates are automatically calculated at checkout. The shipping fee that your customer needs to pay depends on multiple factors, such as shipment weight and dimensions, destination address. DHL carrier-calculated rates are displayed to your customers at checkout as the following:

  • DHL eCommerce carrier-calculated rate is displayed as DHL eCommerce Parcel International Direct or DHL eCommerce Parcel International Standard
  • DHL Express carrier-calculated rate is displayed as DHL Express Worldwide

Steps:

  1. From your Shopify admin, go to Settings > Shipping and delivery.

  2. Click the shipping profile that you want to add shipping rates to.

  3. In the Shipping zones section, click Add rate next to the shipping zone that you want shipping rates to.

  4. Select Use carrier or app to calculate rates, and then do one of the following:

    • To add DHL eCommerce carrier-calculated shipping rate, select DHL eCommerce (Discounted rates from Markets Pro).
    • To add DHL Express carrier-calculated shipping rate, select DHL Express (Discounted rates from Markets Pro).

  5. In the Services section, select all applicable shipping services.

  6. Click Done.

  7. Click Save.

Test your Markets Pro orders

To make sure that your Markets Pro setup works for international orders, you can place a test Markets Pro order, and check that your test order works as intended.

Steps:

  1. From your Shopify admin, go to Settings > Markets.
  2. Click Preferences.
  3. In the Test Markets Pro section, click Check latest order.

Revising your shipping rates and product prices

Depending on your business goals, consider revising your shipping rates or product prices:

If you already have an existing international customer base, then consider how much you're charging your customers for shipping now.

Translating and localizing your store's content

Consider localizing and translating your store's content to help you grow sales in countries where English isn't the main language. You can start by translating your store to the most used languages in your main international markets.

You can install the Shopify Translate & Adapt app to your store to add languages and manage custom content for your Shopify store. Learn more about localization and translation.

You can also create custom content for your most important international markets to appeal to the regional and cultural aspects of each market.

Updating your store's shipping policies and FAQs

Consider updating your store's shipping policies and FAQs, so that your customers know how international shipping works on your online store.

You can add the following information to the relevant pages or policies of your online store:

  • a list of countries where you ship products to
  • a notice informing your customers that duties and taxes are calculated at checkout, and that they don't have to pay them upon delivery
  • a notice informing your customers that DHL Express shipping service with a tracking number is used to ship and deliver products
  • an indication that customers can use their own local currency and a local payment method to pay for your products

Complying with consumer privacy rules

Markets Pro and Global-e are GDPR compliant with the information that's displayed at your checkout. Your customers agree to Global-e's privacy policy when they place an order at your checkout.

However, you're responsible for the data that you have access to when your customers purchase from your online store. If you're selling to customers in the European Union and the United Kingdom, then you need to ensure GDPR compliance with opt-in cookie tracking.

Consider installing a third-party opt-in cookie tracking app to comply with the United Kingdom and European Union consumer privacy rules.

Creating markets for individual countries

With Markets Pro you can sell to more than 150 countries, but they're all part of one large multi-country market.

Consider creating markets for individual countries that are the most important for your business. For each individual market, a subfolder is created that offers SEO benefits for your store.

Printing shipping Labels

Make sure that you and your staff are familiar with the process on how to fulfill orders and print DHL Express shipping labels directly in Shopify.

If you're using a third-party fulfillment partner to fulfill your orders, then let them know that all new international orders will have shipping labels and customs documentation through Markets Pro.

Marketing your main international markets

Consider investing in marketing campaigns for your main international markets to build a customer base and drive international sales. Read this case study on how Markets Pro supercharged WOLFpak’s international expansion efforts.

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