Setting goals with Kit

Kit can help you set goals for your business, and then work with you to reach those goals. For example, if you're just starting out, then Kit can encourage you to make your first sale. After you agree to a budget for the goal, Kit runs ads designed to help your store meet the goal.

Kit is proactive, and suggests customized goals for your business. Kit can remind you of your goals and even helps you celebrate when you reach your goals.

You can use Kit without setting any goals, and you can still run other ads while you're working towards a goal. If you run other ads while you're working on a goal, then those ads have separate budgets and won't count toward the amount you have budgeted for your goal.

Kit sets one of the following goals for your business:

  • Make your first sale
  • Make your 10th, 25th, 50th, 75th, or 100th sale
  • Achieve 10% month-over-month growth


  • You have accepted Facebook's terms and conditions.
  • Your Facebook ad account is active.
  • You have a Shopify online store that has the password removed and also has products available.

Set a goal with Kit

If you don't have a goal running, then Kit suggests setting a goal at the beginning of the month. You can talk to Kit to set a goal at any time.


  1. Say hi kit to start a new conversation with Kit.

  2. Reply with 5 to set a new goal. Kit suggests a goal and a budget.

  3. Reply with 1 to accept the goal and budget that Kit suggests.

Tracking progress

You can track progress on your goals from the Kit dashboard. Kit shows your goal as well as any progress that you've made:

Kit's goal progress indicator

You can also view your completed goals on the dashboard.

Stopping goals

  1. Say hi kit to start a new conversation with Kit.

  2. Reply with 5 to manage your goal.

  3. Reply with 2 to stop the goal and any ads associated with it.

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