Setting up Kit

To start using Kit, you need to add the Kit app to your Shopify store, connect Kit to your business' Facebook page, and choose your preferred way of communicating with Kit. If you use an iOS device, then you might also consider setting up Shopify Ping to communicate with Kit.

When you start working with Kit, you get an account and access to the Kit dashboard, where you can adjust your settings and change your account information.

Signing up for Kit

You can sign up and use most Kit features for free, with no subscription cost. There is no cost for making social posts, running business reports, using Kit skills, or setting goals.

Running Facebook and Instagram ads costs money. Learn more about the cost of advertising on Facebook.

Install the Kit app


  1. From the Shopify App Store, go to Kit.

  2. Click Get.

  3. Log in with your store's information.

  4. From the Kit website, click Connect to Facebook, and then log in to the Facebook account that you use to manage your store's Facebook page.

  5. When you set up Kit with your Facebook account, you need to give the app permissions. To most effectively use Kit, you need to allow Kit to make public posts, manage your Pages and ads, and access your Page and App insights. Click Choose what you allow to change the permissions, or click Okay to give Kit permissions for all functions.

  6. From the Kit website, select the Facebook page for your store, and then click Confirm primary Facebook page.

  7. Select a way to communicate with Kit.

    • If you select SMS, then complete the following steps:
      1. Enter your phone number, time zone, and email address, and then click Submit.
      2. Kit sends a confirmation code to you via SMS. Enter the code, and then click Confirm.
    • If you select Messenger, then confirm the Facebook account that you want to use with Messenger, and then click Send to Messenger.

After you set up your communication method, you can start using Kit.

Changing Kit settings

You can change your Kit settings from the Kit dashboard, including the message frequency, priority products, and message content.

Set your store address

In the Store address section, enter your address to reduce the risk of your email being marked as spam. After you've entered the information, click Save.

Set your email address

If customers reply to your marketing emails, then their replies are sent to the email address that you specify in Marketing email address. To change this address, enter the email you want to use and click Save.

Using Kit with SMS

You can text Kit from any of these countries:

  • Australia
  • Canada
  • Denmark
  • Finland
  • France
  • Germany
  • Hong Kong SAR China
  • Ireland
  • Israel
  • Mexico
  • Norway
  • Poland
  • Spain
  • Sweden
  • Switzerland
  • United Kingdom
  • USA

If you live in a country that isn't supported, then you can still talk to Kit by using Facebook Messenger. If you use an iOS device, then you can set up Shopify Ping to talk to Kit.

Connect Kit to SMS

Stop Kit from sending texts

If you don't want to receive messages from Kit anymore, then you can text stop or pause to temporarily stop messages. When you're ready to start talking to Kit again, you can text start to re-enable messaging from Kit. Learn more about pausing messages from Kit.



If you use AT&T and Kit won't send you a confirmation number, then you might need to contact AT&T and ask them to allow the number 55643 to text your phone number.


If you use Sprint and Kit won't send you a confirmation number, then you can text Allow 55643 to the number 9999. If this doesn't work, then you might need to contact Sprint and ask them to allow the number 55643 to text your phone number.

Remove Kit

If you want to stop using Kit temporarily, then you can pause or stop Kit's messages. If you want to remove Kit from your store, then delete the Kit app from the Apps page in your Shopify admin.


  1. In your Shopify admin, go to Apps.

  2. Click the trash bin icon next to your Kit app.

  3. Click Delete to confirm.

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