Set goals with Kit

Kit can help you set goals tailored to your business, and then work with you to reach those goals. If you're just starting out, then Kit can encourage you to make your first sale or make more sales. If you're an established business, Kit can help by setting goals for you to grow every month.

Kit is proactive, and will suggest goals that are tailored to your business. Kit will keep you accountable and help you celebrate when you reach your goals.

You can use Kit without setting any goals, and you can still run other ads while you're working towards a goal. If you run other ads while you're working on a goal, then those ads will have separate budgets and won't count toward the amount you have budgeted for your goal.

Kit will choose one of the following goals for your business:

  • Make your first sale
  • Make your 10th, 25th, 50th, 75th, or 100th sale
  • Achieve 10% month-over-month growth


Before you can set goals with Kit, you need to accept all the terms of service for Facebook advertising. Visit Kit's checklist to accept the terms. Your Facebook Ad account must also be in good standing, and you must have a live store with at least one product that uses USD as its currency. If you've met all these conditions but still can't set goals, contact Kit support for help.

Set a goal with Kit


  1. Say hi kit to start a new conversation with Kit:

    Hi Kit

    Hi, let's get started. Please tell me what you'd like to do (respond with 1, 2, 3, 4, or 5) or text me a horizontal photo and I will use it to create a social post or ad for you.

    1. Market products
    2. Run business report
    3. Update fans
    4. Adjust Kit settings
    5. Set a new goal
  2. Choose 5 to set a new goal. Kit will choose a goal for you to strive for and a suggested budget:


    Let's set a goal to make our first sale! Based on the data that I have, I think we'll need $50 in budget to reach this milestone. Is that OK with you?

    1. Yes
    2. No
  3. Reply with 1 to accept the goal and budget that Kit offers:


    Wonderful, I'm on it. This Facebook ad will run for 7 days and spend up to $50 of our total budget: Can I do anything else for you?

    1. Market products
    2. Run business report
    3. Update fans
    4. Adjust Kit settings
    5. Set a new goal

Tracking progress

You can track progress on your goals from the Kit dashboard. Kit will show you your current goal as well as any progress you've made towards your goal:

Kit's goal progress indicator

You can also review your completed goals on the dashboard.

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