Wholesale customers

A wholesale customer is any customer who has at least one price list assigned to them. You can create wholesale orders for these customers using your Shopify admin. You can also give these customers access to your wholesale store by inviting them to create wholesale store accounts (which are different from online store accounts). Customers with wholesale store accounts can log into your wholesale store and create their own orders.

You can find information about a wholesale customer by opening their customer page on the Customers page in the wholesale channel.

You can perform the following tasks for a customer from their wholesale customer page:

Adding wholesale customers

Customers can be added to wholesale in one of the following ways:

Wholesale customer statuses

You can track your wholesale customers from the Customers page in the wholesale channel.

The following table describes the different statuses that a wholesale customer can have:

Status Description
Not invited You have assigned the customer to a price list, but the customer hasn't been invited to create an account for your wholesale store. You can create wholesale orders on their behalf in your Shopify admin.
Invited You have assigned the customer to a price list and you have sent them an invite to your wholesale store. The customer is a wholesale customer and you can create orders on their behalf in your Shopify admin. After they have accepted your invite, they can log into your store and their status will change to Enabled.
Pending approval Manual account signup is enabled for your store. The customer has registered for a wholesale account, but you haven't approved them yet. You cannot create orders for them and they cannot log into your wholesale store. You can choose to approve their application and send them an invite to your wholesale store, or you can decline their application.
Registered Manual account signup is enabled for your store. The customer registered for a wholesale account, and you accepted their application. The customer has been sent an invite, but they haven't accepted the invite yet. You can create orders for them, but they cannot log into your wholesale store. After they have accepted your invite, they can log into your store and their status will change to Enabled.
Declined Manual account signup is enabled for your store. The customer registered for a wholesale account, but you declined their application. You cannot create orders for them and they cannot log into your wholesale store.
Enabled The customer is a wholesale customer, and they can log into your wholesale store and create orders.
Disabled The customer can't log into your wholesale store, and you can't create wholesale orders on their behalf in your Shopify admin.

What's the difference between wholesale store accounts and online store accounts?

Your wholesale store is password-protected, so no one (including the Shopify account owner) can access it without a wholesale store account. A wholesale store account is different from an online store account. A customer can't log into the wholesale store using their online store user name and password. A customer can have both an online store account and a wholesale store account.

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