Venture

Venture is a bold yet minimal theme designed for high volume stores with large inventories. Features include an edge-to-edge slideshow, multi-column drop-down menus, and a promotional bar.

Example online store using Venture

Venture is ideal if you have the following:

  • More than 50 products
  • 5 or more collections
  • Large menus

Theme editor

Use the theme editor to customize your theme. The theme editor toolbar is divided into Sections and Theme settings.

The theme editor toolbar showing Sections and Theme settings

You can use sections to modify the content and layout of the different pages on your store. You can use theme settings to customize your store's fonts and colors, and make changes to your social media links and checkout settings.

Sections are customizable blocks of content that determine the layout of different pages on your online store.

  • Each type of page has its own sections. For example, the product pages section determines the layout of each product page on your online store.

  • Home sections include features, such as a slideshow or a newsletter sign up, that you can add, re-arrange, or remove. You can have up to 25 sections on your home page.

  • Page sections are always in specific places on your online store. You can customize them, but you can't re-arrange or remove them.

  • Each theme includes fixed sections, such as the header and the footer, that show on every page of your online store.

You can learn about 's unique selection of sections and how to customize them to suit your business.

Venture includes the following static sections:

Dynamic sections

You can add, rearrange, and remove dynamic sections to customize the layout of your home page. Each theme has a unique set of dynamic sections to choose from.

Venture includes the following dynamic sections:

With Venture, you can add a promotion bar to the top of your store:

To customize the header section:

  1. Click the Sections tab.

  2. Click Header.

  3. In the Logo image area, click Select image, and then do one of the following:

    • To select an image you have already uploaded to your Shopify admin, click the Library tab.
    • To select an image from your local computer, click the Library tab, and then click the plus button.
  4. Enter the logo's width in the Custom logo width (in pixels) field.

  5. Select the navigation menu you want to display in your store's header from the Menu list.

  6. If you want to show a promotions bar, then check Enable promotions bar and do the following:

    1. In the Promotions bar text field, enter the text you want to appear on the promotions bar.
    2. If you want to link the text to a page in your store, then click in the Promotions bar link field and select a page from the list.
    3. If you want to link the text to another website, paste the website URL in the Promotions bar link field.
  7. Click Save.

With Venture, you can add the following items to your footer:

  • menus
  • social media icons in a "Follow us" section
  • newsletter signup in a "Be in the know" section
  • text

To customize your store's footer content:

  1. Click the Sections tab.

  2. Click Footer.

  3. Click the Footer content section to expand it.

  4. From the Menu list, select the menu you want to display in your store's footer.

To customize the "Follow us" content in your footer:

  1. Click the Follow us content section to expand it.

  2. Check Show header.

  3. In the Heading field, type the text you want to appear. By default, this is "Follow us" but you can change it to anything you want.

  4. In the Icon alignment area, select how you want to align the social media icons below the heading.

To add another menu to your footer:

  1. Click Add content.

  2. Click Menu.

  3. From the Menu list, select the menu you want to add to your store's footer.

To add text to your footer:

  1. Click Add content.

  2. Click Text.

  3. In the Heading field, type the text you want to appear in the heading.

  4. In the Text field, type the body of the text.

To add a newsletter signup to your footer:

  1. Click Add content.

  2. Click Newsletter.

  3. Select the colors you want in the newsletter field (where your customer provides their email address) and the newsletter text by clicking the color swatch to select a new color from a palette.

  4. In the Heading, type the text you want to appear in the header. By default, this text is "Be in the know".

  5. In the Text field, type the text you want to appear above the signup form. By default, this text is "Sign up for the latest news, offers, and styles".

Slideshow

With Venture, you can display a large slideshow on your home page. The slideshow is always located just below the header on the home page. You cannot move the slideshow section around on the page like you can with other sections.

Each slide can have a heading and a subheading, and the text can be linked to any page.

The recommended size for your slideshow images is 1800 x 1000px. Venture's slideshow is responsive, which means it will resize and crop your images dynamically depending on the device your customer is using to view your store. For more information on optimizing your images, see Best practices for images.

To create your slideshow:

  1. Click the Sections tab.

  2. Click Slideshow.

  3. To upload a slide image, click Slide.

  4. In the Image area, click Select image, and then do one of the following:

    • To select an image you have already uploaded to your Shopify admin, click the Library tab.
    • To select a stock image from Shopify's Burst stock image collection, click the Free images tab. From here you can enter a search term, or browse the image categories.
    • To select an image from your local computer, click the Library tab, and then click the plus button.
  5. In the Heading field, type the heading you want to appear on the slide.

  6. In the Subheading field, type the subheading text you want to appear below the heading.

  7. If you want to link the text on your slide to a page in your store, then click in the Slide link field and select a page.

  8. If you want to link the text on your slide to a website, then paste the website's URL in the Slide link field.

  9. Repeat steps 3 to 8 for each image you want to add to your slideshow.

  10. Click Save.

Collection list

On desktops and tablets, you can show up to six features collections on your home page.

On mobile devices, the featured collections section will show your store's main menu by default. This makes it easier for customers on mobile devices to access your store's entire inventory.

You can check the Use secondary collection image box to have your collection images fill their entire tiles. If you choose this option, it might be necessary to change the Featured collection titles colors in your Colors theme settings.

To add collections to your home page:

  1. Click the Sections tab.

  2. Click Collection list.

  3. In the Content area, click Collection to expand it.

  4. Select a collection to display from the Collection list.

  5. If you want to add more collections, click Add collection.

  6. To stretch collection images to fill their titles, check Use secondary collection image.

  7. Click Save.

In this section, you can select collections whose products you want to highlight and how many rows of products you'd like to show from each collection.

  1. Click the Sections tab.

  2. Click Featured collection.

  3. From the Collection list, select the collection that contains the products you want to feature.

  4. Move the Rows slider to select the number of product rows to display.

  5. Click Save.

Newsletter

You can add a newsletter signup to your home page. This lets you collect customer email addresses for email marketing campaigns. You can learn more about email marketing on the Shopify blog.

The newsletter section on a website. There is a field for customers to enter an email address and a button that says 'Subscribe'.

To add a newsletter signup to your home page:

  1. Find Venture and click Customize.

  2. Click Sections.

  3. Click Add section > Newsletter.

  4. Enter a heading for your newsletter signup in the Heading field. The default heading is "Subscribe to our newsletter".

  5. Enter a subheading for your newsletter signup in the Subheading field. The default text is "Promotions, new products and sales. Directly to your inbox."

  6. Click Save.

Image with text

Venture includes an Image with text section that lets you show an image with a custom message to your customers.

  1. Click the Sections tab.

  2. Click Image with text.

  3. To add the image, do the following:

    1. Click to expand the Image area.
    2. In the Image area, click Select image, and then do one of the following:
      • To select an image you have already uploaded to your Shopify admin, click the Library tab.
      • To select a stock image from Shopify's Burst stock image collection, click the Free images tab. From here you can enter a search term, or browse the image categories.
      • To select an image from your local computer, click the Library tab, and then click the plus button.
  4. To add the text, do the following:

    1. Click to expand the Image with text area.
    2. In the Heading field, type the heading text you want to display.
    3. In the Text field, type the text you want to appear below the heading.
    4. In the Text alignment area, select how you want to align the text with the image.
  5. Click Save.

Product pages

In the Product pages section, you can add or remove the following elements:

  • A message that shows the remaining stock when inventory runs low
  • A dynamic checkout button
  • Social sharing icons

You can also choose whether customers stay on the product page instead of going to the cart page when they click the Add to cart button.

To edit the settings for product pages:

  1. From the top-bar drop-down menu, select Product pages.

  2. Click Sections.

  3. Click Product pages.

  4. If you want customers to stay on the product page instead of going to the cart page when they click the Add to cart button, then check Stay on current page when item is added to cart.

  5. To show your remaining stock when inventory runs low, check Show stock when less than 10 products available. You need to enable inventory tracking on the product for this message to show.

  6. To show a dynamic checkout button, check Show dynamic checkout button.

  7. To show social sharing icons, check Enable product sharing.

  8. Click Save.

Collection pages

You can enable collection filtering and sorting to your collection pages to help your customers find the products they're looking for.

Enable filtering by product tag adds a menu to the top of your collection page. Customers can use the menu to see only products in the collection that have the selected tag:

The Shopify Help Center has more info on filtering by product tags.

Enable collection sorting adds a Sort by menu to the top of your collection page. Customers can use the menu to sort the products in the collection by:

  • Featured
  • Best selling
  • Alphabetically, A–Z
  • Alphabetically, Z–A
  • Price, low to high
  • Price, high to low
  • Date, new to old
  • Date, old to new

To enable filtering and sorting on your collection pages:

  1. Navigate to a product page in the theme editor.

  2. Click the Sections tab.

  3. Click the Collection pages section.

  4. To add a Filter by menu to your collection page, check Enable tag filtering.

  5. To add a Sort by menu to your collection page, check Enable sorting.

  6. Click Save.

Cart page

Order notes let your customers include special instructions with their orders. The Shopify Help Center has more information on order notes.

To enable order notes:

  1. Navigate to the cart page in the theme editor by adding a product to the cart.

  2. Click the Sections tab.

  3. Click the Cart pages section.

  4. Check Enable order notes.

  5. Click Save.

With Venture, you can show featured products from a collection of your choice when customers are viewing blog pages in your store. For example, for a blog post on fall fashion, you can feature products from your fall collection below the post.

To show a collection on your blog pages:

  1. Navigate to a blog page in the theme editor.

  2. Click the Sections tab.

  3. Click the Featured products section.

  4. From the Collection list, choose a collection you want to display.

  5. Click Save.

Video

You can add a video hosted on YouTube or Vimeo to your home page. Videos can engage customers and generate interest in your business.

To add a video to your home page:

  1. Find Venture and click Customize.

  2. Click Sections.

  3. Click Add section > Video.

  4. Add text to the play button by entering text in the Button text field.

  5. Enter the share link for your video in the Video link field.

    A YouTube share link looks like this: https://youtu.be/OTJXAUZY9t0. You can learn how to copy the share link for a YouTube video in this YouTube Help article.

    A Vimeo share link looks like this: https://vimeo.com/281332510. You can learn how to copy the share link for a Vimeo video in this Vimeo Help Center article.

  6. Optional: Add a cover image to your video:

    1. Click Select image. To upload an image from your computer, click Upload. To use a free stock image from Burst, click Free images.
    2. Choose how you want to align the cover image by selecting a position from the Image position drop-down menu. You can use image position to choose which part of the image you want to keep in view when cropping occurs.
    3. Set a height for you cover image by selecting Short or Tall from the Image height drop-down menu.
  7. Optional: Add an overlay to your video:

    1. Check Show overlay.
    2. Set the overlay color by clicking the Overlay swatch and choosing a color.
    3. Set the opacity of the overlay by selecting a percentage from the Opacity slider.
  8. Click Save.

Custom HTML

In the Custom HTML section, you can use HTML code to create custom content for your home page. For example, you can use HTML to format text blocks, create tables, or embed content from a third-party website.

To add custom HTML to your home page:

  1. Find Venture and click Customize.

  2. Click Sections.

  3. Click Add section.

  4. In the Advanced layout area, click Custom HTML > Add.

  5. Click Custom HTML, and enter the HTML code that you want to add to your home page.

  6. Click Save.

Theme settings

You can use theme settings to customize the colors and typography on your online store. You can also set up links to your social media accounts, edit your cart settings, and add a favicon.

Venture includes the following theme settings:

Colors

You can choose the colors for the different parts of your online store.

Steps:

  1. Next to **, click **Customize.

  2. Click Theme settings.

  3. Click Colors.

  4. For each type of content, click the color swatch to use the color picker:

    The color picker in the theme editor

    • The Recently selected area shows colors that you have recently selected for your theme.
    • The Currently used area shows colors that you are currently using in other parts of your theme.

    To set the color to transparent, click None.

  5. Click Save.

Typography

You can choose the typography for the text on your online store.

Steps:

  1. Next to **, click **Customize.

  2. Click Theme settings.

  3. Click Typography.

  4. For each type of text, click Change to use the font picker:

    The 'Change' button on the font picker

  5. Explore fonts by using the search field, or by clicking Load more.

    To see all of the available fonts, see Shopify's font library.

  6. Click the name of the font that you want to use.

  7. To change the font to a different style, such as bold or italic, click Regular. Next, click the style that you want to use, and then click Select:

    A selection of font weights available on the font picker

  8. Click Save.

Social media

You can add social sharing buttons for your products and blog posts, and links to your social media accounts.

To customize the social media settings:

  1. Find Venture and click Customize.

  2. Click Theme settings.

  3. Click Social media.

  4. To upload a social sharing image, in the Social sharing image area, click Select image or Explore free images.

  5. To add links to your social media accounts, in the Accounts area, enter the links to your accounts in the fields provided. Enter full links, such as https://instagram.com/shopify, or https://twitter.com/shopify.

    Links to your social media accounts show in the footer of your online store.

  6. To add social sharing buttons to your products and blog posts, in the Sharing area, check any or all of the checkboxes.

    You can add the following sharing buttons:

    • Share on Facebook
    • Tweet on Twitter
    • Pin on Pinterest (not available for blog post sharing)
  7. Click Save.

Favicon

You can upload a favorites icon, or a "favicon", which can help brand your online store by displaying your logo in the following locations:

  • your web browser tab
  • your web browser's history
  • icons on your desktop
  • next to your online store name when it is bookmarked.

The recommended favicon size for Venture is a square image that's 128 x 128px or larger.

To upload a favicon:

  1. Click the Theme settings tab.

  2. Click Favicon.

  3. In the Favicon image area, click Select image, and then do one of the following:

    • To select an image you have already uploaded to your Shopify admin, click the Library tab.
    • To select an image from your local computer, click the Library tab, and then click the plus button.
  4. Click Save.

Checkout

This section lets you customize your store's checkout. Click here for more information about your store's checkout page.

Featuring collections in your navigation menu

Venture's navigation menu lets you show some of the products in a collection before the customer clicks the link to view that collection. This way, if a customer sees an item they like, they can go straight to the product page without having to find that item in its collection.

To create a collection menu that shows products:

  1. Create a menu for the collection you want to feature in your main navigation:

    Add menu page with a new menu called "Men"

  2. Add at least one link to your new menu. Since you're featuring a collection, it can help to link to individual tags within that collection.

    New menu item called "Dock shoes" linking to a product of the same name

  3. Click Save menu to save your new collection menu.

  4. In your main menu, create a link with the same name as the collection menu that you just created:

    Main menu screen with Add menu item button highlighted

  5. Set the collection link in the main menu to point to the collection that you want to highlight in your collection menu.

  6. Click Save menu.

Your main navigation should now show the collection links that you created along with the first few products in the collection:

Disappearing main menu

If the links in your main menu cannot fit onto a single line, the menu will be replaced by a Menu button. Customers can click the button to open a slide-out panel with all of your main menu links.

If you don't want your main menu to collapse into a button, you can try a few things:

  • Remove some links from your main menu. Removing items from your menu is a quick way to reduce clutter and free up some space.
  • Rewrite your main menu links to use fewer characters. For example, you could change "Frequently asked questions" to "FAQ".
  • Use a narrower font for your menu items. You can choose the font used for menu items by editing the "Body text" option under Typography in the theme editor.

Using text in your slideshow

People will view your theme on devices of all different sizes. Based on their browser size, customers might only see part of your slideshow images. For this reason, you shouldn't use images with text in them in your slideshow. If the text in the image gets cropped, or parts of the text are obscured, your customers won't be able to read it.

If you want to add text to your slideshow, enter it as Heading text and Subheading text.

To add heading and subheading text to a slide:

  1. Click Customize on your Venture theme.

  2. Click the Sections tab.

  3. Click Slideshow.

  4. For each slide in your slideshow, you can add Heading text and Subheading text. Add any text that you want to show on your slideshow images.

  5. Click Save.

Ready to start selling with Shopify?

Try it free