Launchpad options

When you create an event, the minimum requirements are to specify a title and a start date and time. All other event options are optional.

Shopify Plus

The Launchpad app is available to Shopify Plus merchants only.

Customize your online store theme

You can create an event that changes the theme of your online store for the duration of the event. For example, if you want to use campaign-specific advertisements, then add these to your event theme. Similarly, your event theme can be customized to use a different navigation structure, home page layout, and images.

To switch your online store theme for an event:

  1. Create an event-specific theme that contains all the changes that you want to make to your online store for the event. You can duplicate your current theme and use it as the basis for the event theme.

  2. Create an event in Launchpad, select Enable themes, and then select both a theme to be used during the event and another theme to be used after the event:
    Screenshot of the Temporary theme section on the Create Launchpad event page.

Run checkout scripts

You can apply additional discounts during an event by scheduling Shopify Scripts to run for the duration of the event. Create an event that runs your event-specific line item and shipping scripts. Examples of the types of discounts that you can create using Shopify Scripts include:

  • discounting products with specific tags
  • running promotions such as buy 2, get 1 free
  • offering a gift with purchase or free shipping for orders over a specific amount

To switch your Shopify scripts for an event:

  1. Create a line item or shipping script for the event.

  2. Create an event in Launchpad, select Enable line item scripts or Enable shipping scripts, and follow the instructions to select a script to be used during the event and another script to be used after the event. If you do not want to use a script after the event, then select No script from the After event dropdown.

Specify an end date

You can schedule an end date and time for an event when you create it. If you don't enter an end date, then you need to manually end the event from the Dashboard page. To learn how to end an event, see Ending Launchpad events

Lock your online store before an event

You can temporarily lock customers out of your online store for a small period of time before the event starts. For example, you could lock your store to build anticipation and to prevent customers from pre-filling their carts before the event starts.

When your customers try to access your store, you can choose to show them a default password page or your theme's password page (password.liquid), which you can customize.

To lock your online store before an event:

Screenshot of the Lock Online store section of the Create event page.

Your online store will be locked for the set duration of time before the start of the event. Your store will unlock automatically when the event starts.

Enable Captcha for an event

If you have a problem with bots buying your products during an event, then enable reCaptcha. When Captcha is enabled, your customers are challenged to prove that they are not a robot at checkout:
Screenshot showing a reCaptcha challenge.

To enable reCaptcha challenges for the duration of an event:

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