Migrating from eBay to Shopify

This guide outlines how to migrate your store content from eBay to Shopify. You can use it to make sure you don't forget any key tasks when getting started with Shopify.

Step 1: Configure your basic administrative settings for Shopify

Before you start the migration process from eBay, configure some basic settings for your Shopify store. You don't need to complete all of these tasks now, but you should have your Shopify admin properly configured before you open your store to customers.

Step 2: Migrate your store content from eBay to Shopify

Shopify's official eBay Importer app copies active, scheduled, and unsold items as well as product images, variations, and categories from your eBay account to your Shopify store.

To import your content from eBay:

  1. Click on the Apps section of the Shopify admin.
  2. Click Visit Shopify App Store, then search the app store for eBay Importer.
  3. Click on the tab for the free eBay Importer:
Ebay importer app
  1. Click Get on the eBay Importer description page, then click Install app.
  2. Click Authorize eBay access and start import.
  3. Log in to your eBay account.
  4. Click Agree to consent to share your eBay data with Shopify. This lets the importer app move your eBay content to your Shopify store. Shopify will not share your eBay password for any reason.
  5. Click Start importing from eBay to begin the import process from eBay to Shopify.
  6. Select which products you'd like to import, either All products or Active and Scheduled listings, then click Ok.
  7. Wait for the import process to complete, then review your products on Shopify. You will receive an email notification when the import is completed.

Step 3: Set up your domain

When setting up your Shopify store you can either buy a new domain for your Shopify store or you can transfer the domain associated with your eBay store to your new Shopify account. If you choose to get a new domain, then you can buy it directly from Shopify or you can use a third-party domain seller.

Get a new domain

If you decide to buy a domain from Shopify, then you need to:

  1. Purchase your domain through Shopify.
  2. Enable auto-renewal so that your domain registration doesn't expire by mistake. Make sure you know the regulations for expired domains.
  3. Set your Shopify domain as your primary so it becomes the domain that your customers see in their browser, in search results, and on social media.
  4. Set up email forwarding so your customers can email you at your @mycustomdomain.com address.
  5. Send yourself a couple of test emails to make sure that you can receive customer inquiries.

If you decide buy a domain from a third-party provider, then you need to:

  1. Purchase your custom domain from a third-party provider.
  2. Follow the instructions for custom domains to set up your subdomains and your root domain. If you use one of the popular domain providers, then follow the instructions for that specific provider.
  3. Claim your Shopify domain to identify yourself as the owner.
  4. Set up your primary domain so it becomes the domain that your customers see in their browser, in search results, and on social media.
  5. Set up email forwarding so your customers can email you at your @mycustomdomain.com address.
  6. Send yourself a couple of test emails to make sure that you can receive customer inquiries.

Transfer your domain from eBay

If you have an existing domain with a common provider, then follow these steps to point your domain to your Shopify store. If you don't use one of the domain providers included in Shopify's list, then follow the general instructions.

Step 4: Add some products

After you've moved your content from eBay to Shopify, then it's time to set up your Shopify store. If you didn't import products using the eBay Importer app, then add some products to your Shopify store to get started.

After you add more than one product, then you can group your products as collections.

Step 5: Make your website look great

After setting up your products, it's important to make sure that you are happy with the way your online store looks. Shopify offers hundreds of beautifully designed themes in the Shopify Theme Store, many of which can be edited and configured to fit the style of your store.

To download a theme for your store:

  1. Visit the Shopify Theme Store and find a theme that you like. You can browse themes by price (free or paid), by industry, or by other categories (such as popularity or relevance).

    Note

    All free themes in the Shopify Theme Store are made by Shopify and are supported by Shopify. Paid themes are developed by third-party theme developers and are not supported by Shopify. You would have to contact that developer for support.

  2. Install the theme in your store. Make sure you preview the theme before you download it (especially if it's a paid theme).

  3. Publish your theme to your store.

  4. Customize your theme to give it the look and feel that you want.

Theme customizations can range from basic to advanced. If you aren't comfortable customizing a theme on your own, you can contact Shopify Support or look for a Shopify expert to make the changes for you.

For help previewing how products appear within themes and to compare quickly between different theme types, see below.

Preview products within themes

To see how a theme affects your products' appearance:

  1. Add more than one product to your store, then group some or all of your products as a collection.
  2. From your Shopify admin, click Online Store, and then click Themes.
  3. Select the theme you want to use. You can use the default theme, you can choose one of the free themes, or you can click Visit Theme Store to choose from a selection of paid themes.
  4. Click Customize theme, then click Collection Pages.
  5. Experiment with the settings found in Collection Pages to see how your products look within the theme.
  6. When you're satisfied, click Save.

Compare between themes

To compare between multiple themes:

  1. From your Shopify admin, click Online Store, and then click Themes.
  2. Add more than one product to your store, then group some of your products as a collection.
  3. As you browse themes, click Install to add the themes you like to your theme menu.
  4. Click Publish theme to set a default theme.
  5. After you publish a theme, add collections/all to your store's URL in your browser address bar to navigate directly to your store's collections page. The collections page will change appearance depending on which theme you select.
  6. Open a new browser tab. Repeat steps 1-4, then switch between tabs to compare multiple themes easily.

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