This page was printed on May 28, 2023. For the current version, visit https://help.shopify.com/en/manual/online-store/blogs.
Your Shopify online store comes with a built-in blogging engine. Blogging is a great way to improve your Search Engine Optimization (SEO), build your audience, and generate more traffic and sales for your business. Setting up a blog can help you build a community around your products and your brand.