An international domain is a web address or URL that's specific to a country or region. When you set up international domains for a country or region, you create a localized version of your online store in the currency and language for that region. You also display region-specific domains within search results to help customers find the appropriate version of your store. When your online store appears in a customer’s local language and currency, customers are more likely to make a purchase.
Localized shopping experiences affect how customers perceive your brand and how quickly they make a purchase. By setting up international domains, you can attract customers from other countries and regions and build your reputation as an international brand.
You can set up international domains with both Shopify-managed domains and third-party domains. You can use top-level domains, subdomains, subfolders, or a combination of each. For example, if you sell in both the United States and France using different languages and currencies, then you can set up the following international domains:
your-shop-name.comfor the United States
International domains are available on the Basic Shopify plan or higher.
In this section
Considerations for setting up international domains
Review the following requirements and considerations before you set up international domains:
- You need to use custom domains. You can use both Shopify-managed domains and third-party domains, but you can't use your default
- Your unique URLs need to be specific to a country or region, such as
johnsapparel.defor Germany or
- To set up a local currency for each country or region where you have a target market, you need to enable multiple currencies using Shopify Payments.
- To display your store in multiple languages, you need to translate the content of your online store by adding your own translations using CSV files, or by using a compatible third-party app.