Page types

Each page has its own default sections and settings.

Product pages

By default, product pages have a Product information section and a Product recommendations section.

The Product information section contains the following default blocks:

• Text (default displays the vendor attribute)
• Title
• Text (default displays the product subtitle attribute)
• Price
• Variant picker
• Quantity selector
• Buy buttons
• Description
• Share

You can also add the following blocks:

• Text
• Custom liquid
• Product rating
• Collapsible tab
• Pop-up
• Complementary products
• Inventory
• SKU
• Icon with text

The Product information section can contain up to 16 blocks.

Product information section settings

The settings for the product information section

Setting	Description
Enable sticky content on desktop	When scrolling down a page, the product information column doesn't begin scrolling until all images have been scrolled through.
Desktop media width	Choose between small, medium, or large media width. This setting only applies for users accessing the page on a desktop computer, because the media position is automatically optimized for mobile devices.
Constrain media to screen height	Selecting this option sets a maximum media height based on the height of the browser window of any device.
Media fit	Select Original to maintain the media's original aspect ratio or Fill to fit the media to its container.
Desktop layout	How the product media display on desktop. Thumbnail carousel - If the product has more than one media type, then the remaining media are displayed as thumbnails in a carousel below the main product media. The customer can click any thumbnail to load it, or use the carousel navigation arrows to display other media. Thumbnails - If the product has more than one media type, then the remaining media are displayed as thumbnails below the main product media. The customer can click any thumbnail to load it. Stacked - Displays all product media stacked upon each other. Clicking a stacked media type opens a pop-up window with a larger view of the selected media.
Desktop media position	Select whether to have the featured product media on the left or right. This setting only applies for users accessing the page on a desktop computer.
Image zoom	Choose how the image zooms on desktop: Open lightbox - Opens the large image. Default for mobile. No zoom - Deactivates the zoom on images. Recommended for images that aren't high resolution. Click and hover - Click to zoom in on the image, then hover to view different sections zoomed in. Zoom on hover is disabled when the enlarged images is clicked again or when the mouse leaves the image's container. When this setting is enabled and the user is on a mobile device, the image will default to opening in a modal (lightbox).
Mobile layout	Choose to hide or show thumbnail images on mobile.
Hide other variants' media when a variant is selected	When a variant is selected, images of other variants are hidden from view. Images reappear when variant is deselected.
Enable video looping	Sets the video to play on a loop, so that the video will replay automatically when it finishes.
Section padding	Add spacing to the top or bottom of Product Information section. Use the range slider to add between 0px and 100px of space above or below the Product Information.

Product information blocks

The following blocks can be added to the Product information section.

Text block

The text block can be used to display static text or variable data using dynamic sources. For example, you could add text displaying a marketing message, such as "Free shipping over $100 USD", which would display the same on each product. You could also add a dynamic source, such as the product's Vendor field, which would change depending on which product is being viewed.

The settings for the text block in the product information section

Setting	Description
Text	Adds information to the product page. Supports text or dynamic sources.
Text style	Changes the style of the text: Body - Changes the text to paragraph-style text. Subtitle - Changes the text to subtitle text, which is slightly larger than paragraph-style text. Uppercase - Changes the text to be smaller than paragraph-style text, and puts all characters in caps.

Title block

This block displays the product's title. It has no adjustable settings.

Price block

This block displays the product's pricing information, such as price and compare-at price. It has no adjustable settings.

Variant picker block

This block displays any variant options for the product.

The settings for the variant picker block in the product information section

Setting	Description
Type	Changes how the variants are displayed to customers: Pills - Displays the variants as clickable buttons. These can be displayed as a swatch or text only. Dropdown - Displays the variants in an expandable drop-down menu. These can be displayed as a swatch or text only.

Buy buttons block

This block displays the "Add to cart" button and any in-store pickup information. It can also show any dynamic checkout buttons.

The settings for the buy buttons block in the product information section

Setting	Description
Show dynamic checkout buttons	Displays any dynamic checkout options that you have enabled in your Payments settings.
Show recipient information form for gift card products	Displays an optional checkbox on the gift card products that lets customers send and schedule a gift card to a recipient along with a personal message.

Description block

This block displays the product's description. It has no adjustable settings.

Product rating block

This block displays the average product rating in stars, with the number of reviews in parenthesis, for example: ★★★★★ (8).

Displaying product ratings requires a product review app such as Shopify Product Reviews, and metafield definitions for reviews.rating_count and reviews.rating.

Complementary products block

This block displays complementary products which need to be set up with the Shopify Search and Discovery app.

Note

Complementary products need to be In stock and set to Active or the Shopify Search and Discovery app will filter them out.

The settings for the complementary products block in the product information section

Setting	Description
Heading	The title of the block.
Show as collapsible row	When selected, the content displays as collapsed under a row tab. When a customer clicks a title, the tab expands to display additional content.
Icon	Select an icon to pair with your heading when complementary products are shown as a collapsible row.
Maximum products to show	Select the maximum number of complementary products to show. You can select a minimum of 1, and a maximum of 10.
Number of products per page	The number of complementary products that you want to display per slider page. Select a value between 1-4.
Pagination style	The style of the slider navigation that appears below the images. Dots Counter (default) Numbers
Image ratio	Determines the aspect ratio of the product card images. Portrait Square (default)
Display quick add button	The "quick add" button allows customers to add an item to their cart from the product card. If the product has variants, then the button displays Choose options and the relevant product details in a pop-up. Customers can select variants to add to cart, check out immediately with the Buy it now option, or else click to view an item's full details. The Buy it now option needs to be set up separately from the product page to appear in the quick add options. When the Buy it now option isn't set up, customers can still add the item to their cart.

Share block

This block displays a clickable link that lets customers share the product on their social media.

The settings for the share block in the product information section

Setting	Description
Text	The clickable text that customers click to share the product to their social media.

SKU block

This block displays the Stock Keeping Unit (SKU) associated with the product, when relevant.

The settings for the SKU block in the product information section

Setting	Description
Text style	Changes the style of the text: Body - Changes the text to paragraph-style text. Subtitle - Changes the text to subtitle text, which is slightly larger than paragraph-style text. Uppercase - Changes the text to be smaller than paragraph-style text, and puts all characters in caps.

Icon with text block

This block displays up to three icons with text. You can choose between standard logos or choose your own logo image.

The settings for the Icon with text block in the product information section

Setting	Description
Layout	Choose between a horizontal or vertical layout for this section.
First icon	Choose a standard icon.
First image	Choose an image for your first icon. Choosing an image overrides any icons that you selected in the first icon setting. Click Select Image to choose an image, or click the Change button to change or remove the image.
Edit alt text	Add a brief image description to improve SEO and to describe the image for customers using screen readers.
First heading	Add a heading for the first icon.
Second icon	Choose a standard icon.
Second image	Choose an image for your second icon. Choosing an image overrides any icons that you selected in the second icon setting. Click Select Image to choose an image, or click the Change button to change or remove the image.
Edit alt text	Add a brief image description to improve SEO and to describe the image for customers using screen readers.
Second heading	Add a heading for the second icon.
Third icon	Choose a standard icon.
Third image	Choose an image for your third icon. Choosing an image overrides any icons that you selected in the third icon setting. Click Select Image to choose an image, or click the Change button to change or remove the image.
Edit alt text	Add a brief image description to improve SEO and to describe the image for customers using screen readers.
Third heading	Add a heading for the third icon.

Inventory status block

This block displays the inventory status of the product.

The settings for the inventory status block in the product information section

Setting	Description
Text style	Select the style for the text. Choose between Body, Subtitle, or Uppercase.
Low inventory threshold	Use the slider to set the threshold for when the products displays low inventory from 0 to 100. If you set the slider to zero, then the stock shows as always available until it's completely out of stock.
Show inventory count	Select this option when you want to show the in-stock inventory count for your products.

Quantity selector block

This block displays a quantity selector that customers can use to change how many units of the product that they want to purchase. It has no adjustable settings. The default quantity is 1.

Custom liquid block

This block displays custom Liquid or HTML code that you can add to the block.

The settings for the custom liquid block in the product information section

Setting	Description
Custom liquid	Displays content that you can enter as Liquid or HTML code.

Collapsible tab block

This block displays a collapsible tab with a title. When a customer clicks the title, the tab expands to display additional content.

The settings for the collapsible tab block in the product information section

Setting	Description
Heading	The title of the tab. Displays when collapsed and expanded.
Tab content	The content of the tab. Displays only when the tab is expanded.
Tab content from page	Displays content from a page in the tab. Displays only the page content from the page editor, no Liquid styling from the page's template displays in this block. Any content entered in Tab content displays above the page content.

Pop-up block

This block displays clickable text that opens a pop-up window when clicked. This pop-up displays content from one of your pages.

The settings for the pop-up block in the product information section

Setting	Description
Link label	The clickable text that customers click to display the pop-up window.
Page	The page you want to display content from in the pop-up window. Displays only the page content from the page editor. The pop-up doesn't display any Liquid styling from the page template.

SKU block

This block displays the SKU (stock keeping unit) of a product when your variant has a SKU associated with it. Learn more about adding SKU numbers to your product variants from the admin.

Icon with text block

This block displays up to three icons that you can select from a list of preinstalled icons, or from an image that you upload. If you choose to upload an image, then the uploaded image overrides any icon drop-down selection.

For the layout of your icons, you can select vertical or horizontal. To delete an icon, clear the heading field. To display more than three icons, add another Icon with text block.

Inventory status block

This block displays a products inventory status, such as in stock, low inventory, or out of stock. By default, the low inventory threshold is set to 10. You can change the low inventory threshold to be any number from 0 to 100. If you select the Show inventory count checkbox, then the exact amount of items in stock displays to customers.

When you're sold out of an item, the out of stock status appears. However, if you've selected to Continue selling when out of stock, then the In stock inventory status continues to display after your inventory reaches zero and below.

Product recommendations section settings

Based on the product currently being viewed, this section displays similar products, products with a similar description, or products that are frequently bought together with this product.

The settings for the product recommendations section

Setting	Description
Heading	The title of the section. You can use a dynamic source for the section heading.
Heading size	Change the size of the heading text. Choose between small, medium, or large.
Maximum products to show	Use the range slider to select the maximum number of recommended products to show. Minimum: 2. Maximum: 10.
Number of columns on desktop	Number of columns to display on desktop computers. Minimum: 1. Maximum: 4.
Color scheme	A set of colors that you can apply to this section. Learn more about color schemes.
Image ratio	The image ratio for the images of the recommended products: Adapt to image - Uses the aspect ratio of the images. This prevents the image from being cropped. Portrait - Crops the images to use a 2:3 ratio. Square - Crops the images to use a 1:1 ratio.
Show second image on hover	When the customer hovers their cursor over the image, displays the second image for the product if the product has one.
Show vendor	Displays the vendor for each product.
Show product rating	Displays the average product rating in stars with the number of reviews in parenthesis, for example: ★★★★★ (8). Also requires a product review app such as Shopify Product Reviews, and metafield definitions for reviews.rating_count and reviews.rating.
Number of columns on mobile	Set a specific column layout for mobile devices. Choose between 1 and 2 columns.
Section padding	Add spacing to the top or bottom of the section. Use the range slider to add between 0px and 100px of space above or below the section.

To learn more about product recommendations, refer to Understanding product recommendations.

Quick order list section settings

You can add the Quick order list section to your Products template, so that your customers can easily purchase bulk orders of multiple product quantities across different product variants.

The settings for the Quick order list section

Setting	Description
Color scheme	A set of colors that you can apply to this section. Learn more about color schemes.
Section padding	Add spacing to the top or bottom of the section. Use the range slider to add between 0px and 100px of space above or below the section.
Show images	Displays the variant images.
Show SKU	Displays the variant SKUs.

Learn more about adding the Quick order list section to your product page.

Collection pages

By default, collection pages have a Collection banner and a Product grid section.

Collection banner section settings

The settings for the collection banner section

Setting	Description
Show collection description	Displays the description of the collection.
Show collection image	Displays the collection image.
Color scheme	A set of colors that you can apply to this section. Learn more about color schemes.

Product grid section settings

The settings for the product grid section

Setting	Description
Products per page	The number of products that you want to display on each page. Can be any multiple of 4, from 8 to 24. Defaults to 16.
Number of columns on desktop	Use the range scale to select the number of columns that appear on desktop computers. Minimum is 1, maximum is 5.
Image ratio	The image ratio for the product images: Adapt to image (default) - Uses the aspect ratio of the images. This prevents the images from being cropped. Portrait - Crops the images to use a 2:3 ratio. Square - Crops the images to use a 1:1 ratio.
Image shape	Choose one of the following image shapes for your product images: Default - Changes your product image into a rectangle shape. Arch - Curves the top your product image. Blob - Rounds your product image into one of the six random blob shapes that has a unique animation on hover. Chevron left - Changes your product image into a chevron shape that has a sharp bend to the left. Chevron right - Changes your product image into a chevron shape that has a sharp bend to the right. Diamond - Changes your product image into a four-sided diamond shape. Parallelogram - Changes your product image into a shape that has two pairs of parallel lines. Round - Rounds your product image into a circle or oval shape that has a unique animation on hover.
Show second image on hover	When the customer hovers their cursor over the product image, displays the second product image if the product has one.
Show vendor	Displays the vendor for each product.
Show product rating	Displays the average product rating in stars with the number of reviews in parenthesis, for example: ★★★★★ (8). Also requires a product review app such as Shopify Product Reviews, and metafield definitions for reviews.rating_count and reviews.rating.
Enable quick add button	The quick add button allows customers to add an item to their cart from the product card. If the product has variants, then the button will read Choose options and display the product details in a pop-up, where the customer can select the desired variants, add the item to cart, checkout immediately with Buy it now, or click to view the item's full details. Note that this setting is dependent on the Buy it now button being enabled on your product page. If Buy it now button isn't enabled on the product template, then customers have the option to add the product to their cart, but the quick Buy it now checkout workflow doesn't display. The Desktop media position setting for the page determines which side the media displays on in the quick add modal.
Enable filtering	Lets customers filter the products in the collection based on the filters in your Navigation settings.
Desktop filter layout	Choose between a horizontal (default), vertical, or drawer layout.
Enable sorting	Allows customers to sort search results.
Number of columns on mobile	Set a specific column layout for mobile devices. Choose between 1 and 2 columns.
Section padding	Add spacing to the top or bottom of the product grid. Use the range slider to add between 0px and 100px of space above or below the product grid.

Collections list page

The collections list page displays all your collections that are available on the Online Store sales channel.

The settings for the collection list page

Setting	Description
Heading	The title of the page.
Sort collections by	Determines in what order to display your collections: Alphabetically, A-Z - Displays the collections in alphabetical order. Alphabetically, Z-A - Displays the collections in reverse alphabetical order. Date, new to old - Displays the collections from the newest to the oldest, based on when each collection was created in your store. Date, old to new - Displays the collections from the oldest to the newest, based on when each collection was created in your store. Product count, high to low - Displays the collections based on how many products they contain, from highest to lowest. Product count, low to high - Displays the collections based on how many products they contain, from lowest to highest.
Image ratio	The image ratio for the collection images: Adapt to image (default) - Uses the aspect ratio of the images. This prevents the images from being cropped. Portrait - Crops the images to use a 2:3 ratio. Square - Crops the images to use a 1:1 ratio.
Number of columns on desktop	Number of columns to display on desktop computers. Minimum: 1. Maximum: 5.
Number of columns on mobile	Set a specific column layout for mobile devices. Choose between 1 and 2 columns.

Pages

You can create custom pages in your Shopify admin to create content for your customers, such as an About Us page, or extra information about your products. These pages have no extra settings within the theme editor.

Blog pages

Blog pages are the homepage for any blogs that you create within your Shopify admin. By default, they contain a Blog posts section.

Blog posts section settings

The blog posts section displays the latest blog posts within the blog. Each blog posts displays any blog image, the blog title, and either the excerpt or the first few words of the blog post. For larger screens, you can choose to display your blog posts in a grid or a collage format.

The settings for the blog posts section

Setting	Description
Layout on large screens	Displays blog posts in either a grid or a collage.
Show featured image	Displays the blog post's featured image.
Featured image height	Use the drop-down menu to choose between the default Adapt to image, Small, Medium, or Large.
Show date	For each blog post, displays the date that the blog post was published.
Show author	For each blog post, displays the author of the blog post.

Blog post pages

Blog post pages display the content of the blog post. By default, they contain a Blog post section. The Blog post section has no customizable settings by itself, but contains the following default blocks:

• Featured image
• Title
• Share
• Content

Featured image block

The settings for the featured image block on the blog post page

Setting	Description
Featured image height	Determines the height of the blog post's featured image: Adapt to image (default) - Keeps the image's original aspect ratio. Image specifications are listed below. Choose between a small, medium, or large featured image.

Featured image sizes

Sizes of the featured image block on the blog post page

Small cards	Large cards
Small featured image height Desktop - 177 px Tablet - 143 px Mobile - N/A	Large featured image height Desktop - 275 px Tablet - 220 px Mobile - 110 px
Medium featured image height Desktop - 307 px Tablet - 219 px Mobile - N/A	Medium featured image height Desktop - 550 px Tablet - 440 px Mobile - 220 px
Large featured image height Desktop - 407 px Tablet - 275 px Mobile - N/A	Large featured image height Desktop - 825 px Tablet - 660 px Mobile - 330 px

Title block

The settings for the title block on the blog post page

Setting	Description
Show date	Displays the date that the blog post was published.
Show author	Displays the author of the blog post.

Share block

This block displays a clickable link that lets customers share the blog post on their social media.

The settings for the share block on the blog post page

Setting	Description
Text	The clickable text that customers click to share the blog post to their social media.

Content block

The content block displays the content of the blog post. It has no customizable settings.

Cart page

By default, the cart page has an Items and a Subtotal section.

Items section settings

The Items section displays the products and quantities that a customer has added to their cart.

The settings for the items section on the cart page

Setting	Description
Show vendor	Displays the vendors of each product in the cart.

Subtotal section settings

The Subtotal section has a Subtotal price and a Checkout button block. Neither block has any customizable settings.

The settings for the subtotal section on the cart page

Setting	Description
Enable cart note	Displays the Cart note field where customers can enter additional information.

Password page

The password page displays when password protection is enabled on your online store and a customer tries to visit your website. This page has its own header and footer, and contains an Email signup section by default.

Password header section

The settings for the password header section on the password page

Setting	Description
Color scheme	A set of colors that you can apply to this section. Learn more about color schemes.

Email signup section

This section is intended to provide a way for customers to subscribe to your email marketing so they can learn more about your business, such as when it opens for business.

The settings for the email signup section on the password page

Setting	Description
Color scheme	A set of colors that you can apply to this section. Learn more about color schemes.
Make section full width	Extends the section to be the width of the browser window.

Heading block

The settings for the heading block in the password header section on the password page

Setting	Description
Heading	The title of the section.

Subheading block

The settings for the heading block in the password header section on the password page

Setting	Description
Description	The text content of the section.

Email form block

This block displays the email form field where customers can enter their email address. This block has no customizable settings.

Password footer section

The settings for the password footer section on the password page

Setting	Description
Color scheme	A set of colors that you can apply to this section. Learn more about color schemes.

404 page

The 404 page displays when a customer tries to visit a link to your site that doesn't exist, such as a product page for a product that you deleted from your store. This page has no customizable settings.

Search page

The search page is where customers can search for specific products or pages within your online store. The page contains a Search results section by default.

Search results section settings

The settings for the search results section

Setting	Description
Number of columns on desktop	Number of columns to display on desktop computers. Minimum: 1. Maximum: 5.
Image ratio	The image ratio for the images of the recommended products: Adapt to image (default) - Uses the aspect ratio of the images. This prevents the images from being cropped. Portrait - Crops the images to use a 2:3 ratio. Square - Crops the images to use a 1:1 ratio.
Image shape	Choose one of the following image shapes for your product images: Default - Changes your product image into a rectangle shape. Arch - Curves the top your product image. Blob - Rounds your product image into one of the six random blob shapes that has a unique animation on hover. Chevron left - Changes your product image into a chevron shape that has a sharp bend to the left. Chevron right - Changes your product image into a chevron shape that has a sharp bend to the right. Diamond - Changes your product image into a four-sided diamond shape. Parallelogram - Changes your product image into a shape that has two pairs of parallel lines. Round - Rounds your product image into a circle or oval shape that has a unique animation on hover.
Show second image on hover	When a customer hovers their cursor over the product image, displays the second product image if the product has one.
Show vendor	Displays the vendor for each product.
Show product rating	Displays the average product rating in stars with the number of reviews in parenthesis, for example: ★★★★★ (8). Also requires a product review app such as Shopify Product Reviews, and metafield definitions for reviews.rating_count and reviews.rating.
Enable filtering	Click to enable filtering of search results.
Desktop filter layout	Choose between a horizontal (default), vertical, or drawer layout.
Enable sorting	Click to enable sorting of search results.
Show date	For each blog post, displays the date that the blog post was published.
Show author	For each blog post, displays the author of the blog post.
Number of columns on mobile	Set a specific column layout for mobile devices. Choose between 1 and 2 columns.
Section padding	Add spacing to the top or bottom of the search results. Use the range slider to add between 0px and 100px of space above or below the search results.