Add a recommended products section
You can add a section to your product pages that displays an automatically-generated list of product recommendations. Displaying recommended products to customers makes it easier for them to discover new products, and can help to increase online store sales.
The heading and layout of the product recommendations section are determined by your theme.
Understanding product recommendations
The product recommendations that display in the section are based on the type of recommendation that you set up. You can set up related product recommendations based on similar products, products that are often purchased together, or products from within related collections, and then relevant products will display in the section. Customers can add relevant products to their orders or select similar products as substitutions for out of stock options.
Complementary product recommendations are products that pair well together as add-ons.
Shopify uses information about product descriptions and categorizations, order history, and online store interactions to generate the most relevant recommendations. Learn more about the data used for product recommendations from the Shopify theme development documentation.
Learn more about the data used for product recommendations from the Shopify theme development documentation.
Adding the product recommendations section for your theme
You can enable the product recommendations section for the following free themes from Shopify:
If your theme doesn't support the section, then you can also edit your theme code to show product recommendations on the product page using Liquid.
Product recommendations can be manually added using the Shopify Search & Discovery app.