Shopify Magic text generation

In a few areas of Shopify, you can use automatic text generation to help speed up your writing process. Using artificial intelligence (AI) technology, Shopify Magic uses the information that you provide to generate suggestions for content such as product descriptions, email subject lines, and headings in your online store.

How it works

Automatic text generation relies on Large Language Models (LLMs), which are computer programs designed to process and understand human language. LLMs work by analyzing vast amounts of text data, such as books, articles, and web pages, and using statistical algorithms to learn patterns and relationships between words and phrases. LLMs can perform a variety of tasks, such as answering questions, translating languages, summarizing text, and generating original content.

Where you can use automatic text generation

You can generate text suggestions for the following:

Considerations when using automatic text generation

While automatic text generation can be a powerful tool, keep the following in mind:

  • Not all text generated by LLMs is of equal quality. Sometimes LLMs generate output that is irrelevant, nonsensical, or even offensive. Carefully review the output to ensure it’s accurate and meets your standards. It’s your responsibility to review all generated text before publishing.
  • LLMs are only as unbiased as the data they learn from. If the data used to train the LLMs is biased, then the generated text might also be biased. For automatically generated product descriptions, you can report harmful or biased generated content using the feedback controls provided with the feature.

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