Customer subscribed to email marketing

The Customer subscribed to email marketing trigger starts a workflow when a customer subscribes to email marketing using a form on your online store.

Note

The Customer subscribed to email marketing trigger isn't compatible with subscriptions from third-party forms. To set up forms that your customers can use to sign up for emails on your online store, use an email signup form in your theme, or the Shopify Forms app.

Actions

The following actions can be used in workflows that start with the Customer subscribed to email marketing trigger.

• Add customer tags
• Remove customer metafield
• Remove customer tags
• Update customer metafield
• Update customer note

Testing the Customer created trigger

To test a workflow that starts with this trigger, visit your online store as a customer, and then use your form to subscribe to email marketing.

API details

The Customer subscribed to email marketing trigger allows actions to be taken with the Customer Graphql API object.

Templates

Share your brand story with new subscribers

Introduce new subscribers to your brand with 4 emails when they subscribe through a form on your online store:

1. Welcome them to your store
2. Invite them to follow your social media channels
3. Highlight your best selling products
4. Share a discount if no order has been placed

Customers who subscribed at checkout will be excluded to prevent sending a welcome email with a discount right after a purchase was made. View template

Welcome new subscribers with a discount email

Send new subscribers a welcome email with a discount when they subscribe through a form on your online store. It excludes customers who subscribe at checkout to prevent sending a welcome email with a discount right after a purchase was made. View template

Welcome new subscribers with a discount series

Send new subscribers a welcome series with 4 emails when they subscribe through a form on your online store:

1. Welcome them to your store with a discount
2. Invite them to follow your social media channels
3. Highlight your best selling products
4. Discount reminder if no order has been placed

Customers who subscribed at checkout will be excluded to prevent sending a welcome email with a discount right after a purchase was made. View template