After you launch your store, it's important to increase traffic and convert visitors into customers. Whether you are selling online or in person, developing a marketing plan can help you to choose marketing tactics that are right for your store.
There are many tools to help you with marketing your Shopify store. You can see marketing recommendations and create marketing activities and automations directly from the Marketing page in Shopify. If you're selling your products in an online store, then you might want to try improving SEO to help customers find your online store in search engines, sharing your products on social media, or automating some of your marketing tasks by using Kit. You can also set up discount codes for customers to use in your online store or retail location.