Setting up marketing in Shopify
This page was printed on Jun 04, 2023. For the current version, visit https://help.shopify.com/en/manual/promoting-marketing/create-marketing.
Marketing campaigns are defined groups of marketing activities that promote a product or sale over a specific time through marketing channels like paid advertising and social media. You can also create marketing automations to convert visitors to customers on an ongoing basis.
From the Marketing page in Shopify, you can create and manage marketing campaigns for promotions.