Setting up marketing campaigns
Marketing campaigns are defined sets of activities that promote a product or sale over a specific time through marketing channels like paid advertising, social media, and email campaigns. You can use marketing campaigns to generate brand awareness and drive conversions.
One of the most common types of online marketing campaign uses advertising through platforms like Google Ads, Facebook Ads, Instagram Ads, or Pinterest Promoted Pins. You can create marketing campaigns for Google Ads and Facebook Ads from the Marketing page in your Shopify admin.