Marketing and discounts
After you launch your store, the most important next step is increasing traffic and converting visitors into customers. Whether you are selling online or in person, developing a marketing plan can help you choose marketing tactics that are right for your store.
There are many tools to help you with marketing your Shopify store. If you're selling your products in an online store, then you might want to try improving SEO to help customers find your online store in search engines, sharing your products on social media, or automating some of your marketing tasks by using Kit. You can also set up discount codes for customers to use in your online store or retail location.
Topics in this section
- Developing a marketing plan
- Improving SEO
- Setting sale prices
- Using discount codes
- Optimizing ads with Facebook Pixel
- Tracking Google AdWords conversions
- Sharing on social media
- Email marketing
- Automating marketing with Kit